
I haven’t seen Up In The Air yet but I’m really looking forward to it. In a weird way though, I may have unconsciously been avoiding it as I’m sure it will cause me to be somewhat introspective. As many of you know, I helped to start a new company last year called Collective Bias. Not really a planned event, just the right opportunity at the right time and paraphrasing words of Whrrl CEO Jeff Holden, “I am downsiding future regret risks associated with never taking a shot at my own gig.”
I knew there would be some additional travel associated with a startup; however, becoming intimate with the configuration and layout of every type of aircraft in American’s fleet was something I hadn’t counted on (the exit row on an Embraer 145 is 13). I am also living location based marketing as a walking test lab. As the year progressed and we signed our first partnership deal with Whrrl to build shopper functionality, I became a dedicated Whrrl user and pretty much broadcast my whereabouts at all times (to which an informal “Where’s John” game has been created by Jerri Anne Reason).
My original thought was 2010 would chill out a bit as our little company has now grown to 10 people (so some other folks can do the XNA shuffle). Ha! What I thought would start out as a travel free week is going to end with a quick trip to CVG (Cincinnati if you don’t always refer to airports to their code). No worries, I’m learning to consolidate travel and schedule to make the most out of every trip. I’m meeting two clients, spending some valuable time with Collective Bias member and consultant Debba Haupert from Girlfriendology.com and also breaking some bread with one of my MARS counterparts.
So for 2010, I’ve decided to transform my lifestream blog into a composite of personal and business experiences as that’s probably how we really live our lives. I’m going to cover the interaction of my trips and family time in an effort to find that true balance that many might be seeking.
I knew there would be some additional travel associated with a startup; however, becoming intimate with the configuration and layout of every type of aircraft in American’s fleet was something I hadn’t counted on (the exit row on an Embraer 145 is 13). I am also living location based marketing as a walking test lab. As the year progressed and we signed our first partnership deal with Whrrl to build shopper functionality, I became a dedicated Whrrl user and pretty much broadcast my whereabouts at all times (to which an informal “Where’s John” game has been created by Jerri Anne Reason).
My original thought was 2010 would chill out a bit as our little company has now grown to 10 people (so some other folks can do the XNA shuffle). Ha! What I thought would start out as a travel free week is going to end with a quick trip to CVG (Cincinnati if you don’t always refer to airports to their code). No worries, I’m learning to consolidate travel and schedule to make the most out of every trip. I’m meeting two clients, spending some valuable time with Collective Bias member and consultant Debba Haupert from Girlfriendology.com and also breaking some bread with one of my MARS counterparts.
So for 2010, I’ve decided to transform my lifestream blog into a composite of personal and business experiences as that’s probably how we really live our lives. I’m going to cover the interaction of my trips and family time in an effort to find that true balance that many might be seeking.
Your input and criticism would be invaluable. Thanks for reading.

3 comments:
Hopefully John you will be able to travel a little less this year! Your company is doing great and you have grown a great group of bloggers!
Have fun in Cinci! Hopefully you won't have any delays because of the snow we have today here in Ohio!
We're here to support you John!
John I look forward to reading you 2010 adventures. Getting ready to go to BlissDom in a month and it will not be the same without you! Thank you for continuing to share your life with us all!
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